Hoobly, a large, florid, and solid-looking fellow who frequently gave the appearance of being one of his own better customers, was the guildmaster of the Guild of Brewers in 966. He gave a speech to the Final Conclave of Enchanters detailing the failure of the magic that brews beer. One of the more volatile speakers at the Conclave, his pronouncement that without magic there could be no beer gave rise to a great concern. Some present that day even went as far as to call Enchanters "traitors."

The course of this discussion was interrupted when the Shadow of the Head of the Circle enterred the Hall and turned everyone except his human counterpart into various amphibious creatures. Hoobly was turned into a salamander.